As a customer experience consultant, content creator, and the founder of Hashtag Corporate Content and Edutainment, Whitney empowers fresh graduates and business owners to achieve career and business success.
Introduce Yourself:
Hi there! My name is Whitney Philis also known as Corporate Madam, and I am a
passionate customer experience consultant, content creator, and advocate for youth
empowerment and development. I help businesses and individuals improve their
connections with audiences, whether through exceptional customer experiences or
practical tools for career growth.
I am also the founder and host of Hashtag Corporate Content, a bi-weekly visual
program dedicated to sharing life and core skills for employability, job placement, and
business success. Through my work, I aim to bridge the gap between knowledge and
opportunity, especially for young people. I believe that when we inspire or invest in
individuals, we create a chain effect which ultimately strengthens our communities.
You’ve been recognized as the BBCam Youth of the Month for the
work you do as a content creator for customer experience and youth
development and employment opportunities. What drives you, why do
you do what you do?
I’m driven by a deep desire to see people and businesses unlock their full potential. My
whole claim is “when people know better, they do better”. For businesses, it’s about
creating environments where customers feel valued and respected. For young people,
it’s about providing the tools, motivation, and inspiration they need to thrive, especially
in a context like Cameroon, where opportunities are sometimes scarce.
I do what I do because I know the ripple effect it creates. When you help one person
develop their skills, find a job, or build a business, you’re not just transforming their life,
you are impacting their families, communities, and the economy. This larger vision is
what keeps me motivated every day.
How do you manage your time to stay consistent with all your
activities?
Time management is a skill I have had to refine over the years. My first step is always
defining clear priorities, knowing what’s urgent versus what’s important. I use planners,
time-blocking techniques, and digital tools to structure my day. You will often hear an
alarm ringing around me, keeping me on track for the next activity.
However, beyond tools, I believe consistency comes from clarity of purpose. When I am
clear on why I am doing something, it becomes easier to stay disciplined. I also give
myself grace as some days aren’t as productive as others, and that’s okay. The key is to
keep moving forward, even if progress feels slow.
What are some of the challenges you have come across in the
creation of your content? And how did you overcome them?
One major challenge has been self-doubt, especially when starting out. It’s easy to
wonder if your content is good enough or if people will resonate with your message. I
overcame this by focusing on value over perfection and reminding myself that my work
isn’t about me but about helping others. “This is a calling” is what I often said.
Another challenge has been building visibility. The majority of the Cameroonian
audience doesn’t naturally gravitate toward educational content, so I had to learn to
strategically promote my work, collaborate with others, and refine my messaging to
make it more engaging and relatable.
Additionally, staying consistent was challenging, especially while juggling other
responsibilities and dealing with poor infrastructure, such as unreliable power and
internet. To overcome this, I adopted habits like batch-creating content and planning
ahead to stay on track despite these obstacles.
Where do you see yourself in 5 years?
Hmm! Only God knows where I will be in five years. However, I envision leading a
globally recognized brand that empowers businesses to deliver outstanding customer
experiences while equipping young people with career and entrepreneurial skills.
On a personal level, I see myself mentoring the next generation of leaders and creators,
particularly in Cameroon and Africa at large. I also hope to launch larger-scale
initiatives, such as scholarships, training programs, and business incubators for youth.
My dream is to become a bridge between potential and opportunity, ensuring that no
Comrade feels left behind.
What does it mean to be a Better Breed? Or What can young
Cameroonians do to become the Better Breed?
Being a Better Breed means constantly striving to grow, give back, and create positive
change no matter how small. It’s about taking responsibility for your own development
while lifting others up along the way.
For young Cameroonians, I would say: start by believing in yourself and your abilities.
Seek out opportunities, no matter how small, and use them as stepping stones. Be
proactive about learning, read books, take online courses, and connect with mentors.
My mantra is “we only grow when we keep ourselves open to learning”. Most
importantly, build a network of like-minded people who inspire and challenge you to be
better. All hands must be on deck if we hope to build a future where young people have
the opportunity to thrive